Faust left the show during the production of the second season, and she is credited as consulting producer. Faust sought to challenge the established nature of the existing My Little Pony line, creating more in-depth characters and adventurous settings, incorporating Hasbro's suggestions for E/I content and marketing of the toy line. Hasbro selected animator Lauren Faust as the creative director and executive producer for the show. In addition to toys and home media releases, Hasbro has licensed clothing, comic books, and video games based on Friendship Is Magic. A feature film, My Little Pony: Equestria Girls, was released in movie theaters on Jthen was broadcast on the Hub Network on September 1, 2013. As of February 2013, the show has completed its third season with a fourth season set to air on November 23, 2013, and is broadcasting internationally in dozens of countries in more than twenty languages. The series premiered on October 10, 2010, on The Hub, an American pay television channel partly owned by Hasbro. The series, which is based on Hasbro's My Little Pony line of toys and animated works, is intended for girls age 2 to 11 and is considered to be the fourth generation of the My Little Pony franchise, following earlier lines and television show tie-ins in the 1980s and 1990s. My Little Pony: Friendship Is Magic is an animated television series produced by Hasbro Studios in the United States and at DHX Media's studio located in Vancouver.
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